Tag Archives: social networking

Google+ Still Not Sticking

Poor Google+.

For a company that’s SO good at almost everything it does (at least email and search engine domination), Google is seriously struggling in the social networking space. According to comScore, Google+ users only spent an average of 3 minutes on the site in January.

Three minutes may not seem that abysmal at first glance, but let’s compare it to average time spent on other social networking sites for the same month:

Facebook: 405 minutes (that’s almost seven hours – we all need to get out more you guys)

Pinterest: 89 minutes

Tumblr: 89 minutes

LinkedIn: 17 minutes

MySpace: 8 minutes (seriously people are spending more time on MYSPACE than Google+?! Come on!)

Twitter: 21 minutes

I have to wonder what it is exactly about Google+ that’s not sticking. Is it that we’re already so invested in Facebook and Twitter so we don’t have more time to spare for Google+? Or is it that Google missed the mark when it comes to building an engaging user interface? Maybe we’re just sharing everyone directly on gchat and skipping Google+ altogether!

I’ll admit that like most people I know, I have a Google+ page, but I haven’t checked it in ages.

Do you use Google+? What do you like about it?

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Are we addicted to social media?

So many of us claim to be “addicted” to things like Pop Chips, texting, yoga, or playing games like Angry Birds or Words with Friends, but is addiction to social media becoming a real problem?

A new study in the journal Psychological Science indicates that social media may be even more addictive than alcohol or tobacco. The reasoning behind this conclusion is that alcohol and tobacco have measurable, detrimental effects on health, which deters some people because they can mentally weigh the risks. On the contrary, we are only just beginning to study the effects of Twitter and Facebook on our psyche. When asked to abstain from social media for a day, study subjects showed feelings of stress and fatigue, which are some of the same symptoms that those addicted to drugs and alcohol experience when they are going through withdrawal.

I’m sure we all know someone who has to “quit” Facebook or Twitter cold turkey after spending a little too much time stalking old high school rivals. Or perhaps you’re one of the many who contribute to YouTube’s 4 billion views per day and you’ve had to cut yourself off.

Regardless, this surely isn’t the first time that we’ve seen media coverage about the psychological effects of social media and it won’t be the last. Who knows, maybe one day we’ll see warning signs listing the possible side effects of too much social media the same way we do on cigarette packs and alcohol bottles.

What about you? Are you a self-confessed social media addict? Have you ever tried to “quit” a social network?

Image courtesy of NewMediaCreative.com 

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